Digital Marketing Manager

თარიღები: 02 დეკ - 31 დეკ
მდებარეობა: თბილისი
დასაქმების ფორმა: სრული განაკვეთი
განათლება: ბაკალავრი
ელ. ფოსტა: dmm@mandarina.ge
მარკეტინგი, რეკლამა, PR:  ინტერნეტ მარკეტინგი

Retail Business Group LLC is a fast growing company in the retail industry. Its first jewellery brand MANDARINA was founded in 2008 and has quickly become one of the most popular and in-demand brands of jewellery in Georgia. Today, we have 12 stores incorporating both the MANDARINA and REDBERRY brands - gold and silver jewellery, together with MYWALIT - high-quality accessories from Italy.

We are currently looking for a Digital Marketing Manager.

 

Job Description

If you live and breathe digital marketing, we want to talk to you! We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels, as well as manage the digital marketing team.

 

What Does a Digital Marketing Manager Role Entail?

You should have a strong grasp of current digital and practical marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.


Responsibilities

  • Plan and execute all digital marketing projects, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Manage the digital marketing team, ensuring all duties and tasks are carried out according to company guidelines.
  • Report to Management to demonstrate marketing results on a weekly basis
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners

 

Requirements

  • BS/MS degree in marketing or a related field
  • Strong knowledge and proficiency of the English language
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Facebook Ads)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

 

Salary - 1500 GEL

 

If you believe you fulfil the above criteria, apply ASAP!

Please send a short cover letter along with your CV in ENGLISH to: dmm@mandarina.ge


Please clearly mention the position title (DIGITAL MARKETING MANAGER) you are applying for in the subject line of your message.

Please be informed that only shortlisted candidates will be contacted.

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